Town centre venue has a new manager

BEAM Hertford has welcomed a new manager to run the recently transformed multipurpose venue in The Wash.

Steve Sargeant joins the team from Trafalgar Theatres, Part of the Trafalgar Entertainment group where he was the Director for The Beck Theatre for 7 years, leading it to become the UKs most diverse commercial Theatre, even taking shows to the West End. He also worked as the Development Director for the Trafalgar Entertainment Trust - a National Charity set up to increase access to the Arts for all, whose programmes reached over 55,000 people last year. Prior to that he was designing and delivering strategy for High Peak Theatre Trust, which included setting up a commercial cinema enterprise and designing a bespoke Customer Experience of the highest quality.

BEAM in Hertford is truly inspiring and I feel privileged and excited to join this world-class venue so early. The potential at BEAM is boundless and the range of world-class facilities means BEAM can be a cultural destination for all with a broad programme that connects with our audiences in a truly meaningful way. Venues that bring our communities together are perhaps more important now than ever before and I can’t wait to work with the expert team at BEAM to unlock an extraordinary future for BEAM and for Hertford.

:: Steve Sargeant, Commercial and Cultural Development Manager, BEAM Hertford

Steve is an experienced cultural expert, specialising in driving strategic development within arts and cultural organisations. 

He succeeds Rhys Thomas, who oversaw Hertford Theatre previously and throughout it’s renovation. Within this new venue, he will be responsible for ensuring the cultural and commercial success of BEAM.

We are really glad Steve is joining us to become the figurehead for this brand-new venue. We welcome his wealth of experience and cannot wait to see everything he will achieve with the support of the great team we already have at BEAM

:: Ben Crystal, Leader of East Herts District Council

Steve will take up the role from this week. He will oversee the summer programme and the delivery of the venue’s second stage, which has been purpose built to bring in more intimate shows and support local talent.